Ipsum News
Marketing  
Marketing

in this edition

  • Story of Ipsum
  • Resist the Monkey
  • AOL warns MSN
  • SB Holds Breath
  • Free Stuff
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Justin Downey Marketing Newsletter
Marketing News

The Story of Ipsum
a letter from the editor/intern

As is often the case with corporate newsletters, especially the electronic types, Justin Downey Marketing's eNewsletter has fallen to me, the intern.

I assume you are as curious about where in the world they came up with ipsumNEWS (that's how they make me type it).

I did some digging and I was able to find this, the fake story of IpsumNEWS.

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The Story of Ipsum
Marketing
Feature :: No One Can Resist a Monkey
Making your creativity more than your budget win you business at the trade show.
Resist the Monkey

For a successful event showing, the key is making your creativity, not your budget, set you apart.

Almost no one can resist the random, the novel, or the just plain weird at an exhibition. After all, a majority of the attendees are expecting more than just information; they are expecting "info-tainment."

Consider, for a moment, promoting your booth by offering registrants a free photo opportunity with a monkey.

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AOL Says Microsoft-Yahoo Merger a Mistake
AOL CEO happy to let them fight Google and leave display ads to him

AOL CEO Randy Falco thinks a potential merger between Microsoft and Yahoo to compete with Google is all about search and a mistake. But he's happy to watch the spectacle.

"I'm hoping the two of them will beat each others brains out over search and leave the display market to us," he told the 400 attendees here at the Interactive Advertising Bureau's annual conference. "I think it's a mistake. But I think Napoleon said never interrupt your enemy when they're in the middle of making a mistake."

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Marketing Content
Small Business Marketing

:: In the NEws

AOL CEO Randy Falco: Microsoft-Yahoo a Mistake

Fed Cuts Interest Rates

:: Blog Roll

04.02.08
Recession Threats Spur Alternative Marketing Strategies

03.31.08
The Slander Campaign Strategy

03.25.08
Da Vinci Versus Picasso

03.10.08
Really Alternative Media

03.10.08
The Off-Peak Marketing Strategy

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Small Business Marketing Newsletter
Marketing
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In the NEws ::

04.03.08
Recession Threats Spur Alternative Marketing

03.18.08
Fed Rate Cuts

03.11.08
Marketing Exec Joins the Team

Marketing
Justin downey Marketing  
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